COVID-19 Update: We are committed to keeping our restaurants safe so you can continue to enjoy your favorite Noodles dish.
As a life-long Noodler, Dave has spent most of his career growing Noodles & Company into one of the largest fast-casual restaurant companies in the industry. Dave came to Noodles in 2004 as senior financial analyst, and has since moved on to serve as vice president of finance, executive vice president of finance and chief financial officer before being appointed chief executive officer in June 2017. Through his vision to nourish and inspire every team member, guest and community the company serves, Dave is committed to making Noodles the best place in the industry to work for those who love life.
Prior to coming to Noodles, Dave began his career with May Department Stores. He received his degree in finance and marketing from Truman State University and holds an MBA from the Stanford Graduate School of Business. Dave also serves on the national advisory board for No Kid Hungry.
Dave resides in Boulder, Colorado, where he can be found enjoying all that Colorado has to offer with his wife Susan and sons Evan and Andy.
Carl Lukach has served as our chief financial officer since November 2020, bringing more than 17 years of diverse financial leadership to the company. Prior to Noodles, Carl was the vice president of finance at Equinox, the namesake brand within Equinox Group, a high-growth collective of the world’s most influential lifestyle and digital brands. In this role, he oversaw finance, treasury, tax, strategic planning and financial operations, in addition to investor management and capital fund raising. Prior to Equinox, he held several roles in finance and corporate development for Abercrombie and Fitch. Carl also spent over a decade in investment banking at Credit Suisse with an industry focus in food and retail businesses. He holds a Bachelor’s degree in finance and psychology from Georgetown University.
Stacey Pool has served as our Chief Marketing Officer since January 2020. Prior to joining Noodles, Stacey held a variety of leadership roles at Vail Resorts, Inc., including Senior Vice President of Season Pass Marketing, Chief of Staff to the CEO, and Vice President of Digital Experience. During her time at Vail Resorts, she was responsible for Epic Pass brand marketing and delivering and executing the Vail Resorts digital experience. With over twenty years of experience in consumer marketing across multiple industries, Stacey has a strong track record of utilizing guest insights to deliver strong business results. Before joining Vail Resorts, Stacey was at Nike, Inc., where she defined the vision and strategy for the NIKEiD.com digital experience. Prior to Nike, she worked in consulting at Accenture, where she supported both Verizon Wireless and Qwest Communications. Stacey holds a Bachelor of Science in Business Administration from the University of Arizona.
Melissa M. Heidman has served as our Associate General Counsel since August of 2011, as Vice President since September of 2015 and was most recently appointed as Acting General Counsel and Secretary in December of 2017. Prior to joining our company, Ms. Heidman was Special Counsel in the law firm of Berg Hill Greenleaf & Ruscitti. She began her career serving as a Law Clerk for the District Court of Iowa, the Iowa Supreme Court and, later, as Law Clerk and Staff Attorney for the Superior Court of Guam. Ms. Heidman received a BA in Political Science from the University of Iowa and received a J.D. from Drake University Law School.
Brad West has served as our Executive Vice President, Operations since September 2017. Mr. West has over 40 years of operations experience in the restaurant industry, most recently serving as Vice President, Operations of Smoothie King Franchisees, Inc. Previously, he was Chief Operating Officer of ACG Pizza Partners LLC. Prior to ACG Pizza Partners LLC, he spent 16 years at Einstein Noah Restaurant Group, Inc., most recently as Senior Vice President, Non-Traditional Business where he was responsible for the operations, development and growth of over 250 Einstein Bros. Bagels license locations. Mr. West has also held key operational roles at CEC Entertainment, Inc., Applebee’s International Franchisees, and S&A Restaurant Corporation.